Let & Ponto

Illustration & Packaging

How to turn an influential person into an influential brand? Leticia Silveira became a nutritionist and has been speaking ever since. Speak out loud, for anyone who wants to listen. More than passing on restrictive diets, he understands the realities and transmits knowledge that adapts to anyone. The main question: how to bring Let into people's daily lives, as the true brand it has become?

Blanks Company Team: CEO's: Bruno Andrade, Kaio Cezar I Project Management: Nicoly Moura I Art Director: Kaio Cezar, Lucas Rocha, Breno Feliciano 3D Designer: Paulo Theresina I Copywriting + Strategy: Julia Bertaso, Natalia Dias, Arthur Guimaraes I Art Finalization: Yuri Barros Designer: Lucas Fox, Felipe Rufino I Brand Strategist: Joao Pedro Oct, Isabella Quirino I Logo designer + illustrator: Jennifer Costi

FULL CASE